The JBL Link 300 Smart Speaker

JBL has been a pioneer in the world of acoustic technologies and it should come as no great surprise that 2018 seems to be yet another landmark year for this multinational firm.  One of the most anticipated devices is the Link 300 Smart Speaker.  What do we know so far, what are some of its main attributes and what features have yet to be fully confirmed?  Let’s take a quick look at what the industry professionals are predicting.

A Quick Look at the Link 300 Smart Speaker

The design of this unit is arguably its most striking attribute.  As opposed to embracing the traditional speaker shape, it has been manufactured to appear more like a cylinder or even an upright bowl.  In terms of size, the Link 300 is ideally suited for both the home and the office.  With a height of 134 millimetres and a width of 236 millimetres, it has taken the notion of compact to a whole new level while still delivering superior sound quality.  A weight of 1.7 kilograms likewise effectively hides a 89-millimetre woofer and a tweeter of 20 millimetres.

A Unique Outer Concept

Fans of JBL will quickly be able to discern that the Link 300 is one unit within the larger 20-line of speakers.  It boasts a pronounced metallic front grille, a wireless indicator and four separate LED lights.  A black matte finish is also a nice touch; particularly for those who have been looking for a somewhat understated appeal.  However, it is also possible to order the Link 300 in flat white.

The back of the unit is dominated by a large JBL seal although this also doubles as a passive radiator (to dissipate heat).  This section likewise vibrates with lower tones; helping to accent bass rhythms.  The top houses all of the primary controls (similar to other JBL models.  These are the Bluetooth input, mute, a manual assistant option, a volume control and a play/pause option.  The bottom of the unit is supplied with six protruding rubber feat which offer a non-slip functionality, so placing the speaker upon a high-gloss surface such as a glass table will not present an issue.


This unit is equipped with two woofers and tweeters.  Each of these supplies 2 x 15 watts of audio power; ideal for such a small unit.  However, there is one very noticeable drawback in terms of power.  The Link 300 has not wireless capabilities and it is instead attached to a power cord and a large black transformer “brick”.  This can be rather unsightly and it is a definite downside for those who might not have the space to hide such an unwieldy item.

JBL has once again delivered in terms of overall functionality and design.  Still, the only potential downside is the large power brick that cannot go unnoticed by those who may have been looking for a streamlined and aesthetic appeal.  It is still somewhat easy to overlook this feature when we consider the quality audio output that has come to define JBL over the years.  The Link 300 smart speaker is definitely worthwhile to consider in terms of pricing as well as power output.